Mountain landscape

Jason Monsef

Seasoned Tech Executive & Frontend Developer

GET TO KNOW ME
Forest path

About Me

Hello, I’m a seasoned technical executive and frontend web developer based in San Diego, CA that specializes in custom WordPress websites and scalable web applications. The last 16 years I’ve worked as a freelance developer, at a small start-up, and a big corporation.

Most recently, I worked for Rebel IQ(formerly known as LeadPops) where I was responsible for managing all software development, product development and technical support.

I enjoy helping teams realize their full potential by trying to understand how they work today, and helping them establish standards and processes to make their work lives less stressful and more productive.

Besides building websites and managing teams, I'm a drummer, diehard Lakers fan, kayaker, avid saltwater fisherman and have taken a strong interest in Ancient History.

Thank you for considering me, and I'm looking forward to learning if we are the right fit for each other.

Jason at convention
Mountain peaks

Skills & Expertise

Product & Engineering

Building systems that scale — and perform. I've led engineering and product teams through major transformations, creating frameworks and tools that power growth. From backend infrastructure to frontend experience, I focus on simplicity, reliability, and performance.

  • • Led 50+ person dev and product org through full digital transformation.
  • • Migrated thousands of clients and hundreds of thousands in MRR to new systems.
  • • Built custom frameworks and automation to eliminate downtime and speed up deployments.

Leadership & Culture

Technology thrives when people do. I believe leadership is about enabling others — not directing them. I've built teams from the ground up, introduced Agile/Scrum practices, and created cultures where developers and product teams can move quickly with confidence.

  • • Founded new internal divisions and led cross-functional alignment.
  • • Mentored developers and PMs into leadership roles.
  • • Cultivated a growth-oriented, collaborative environment built on trust and accountability.

Innovation & Impact

Turning ideas into scalable realities. Whether it's optimizing websites for 100+ PageSpeed scores or designing backend systems to handle millions of users, my goal is simple — build technology that endures.

  • • Built real estate platform frameworks and high-performance internal tools.
  • • Developed SpeedUP Plugin achieving near-perfect performance scores.
  • • Architected automated SSL, monitoring, and deployment pipelines.
Sunset landscape

Experience

Consultant

jasonmonsef.com

2024 - Present

I help companies unlock their true potential by analyzing their current processes and working directly with management and relevant teams to help improve platform stability and scalability.

Caregiver

2023 - 2024

My mother was terminally ill and I had to take time off work to take care of her for 2 years until she passed in August 2024

VP ITSM - Technical services

RebelIQ (formerly LeadPops)

2022 - 2023
  • • Managed a team of 10 technical support engineers and 5 QA engineers.
  • • Manage all Product Support, including all website buildouts and website customization requests
  • • Created a central hub of internal tools to optimize repetitive tasks and limit direct access to servers and databases
  • • Created and lead a new division for our website product, which will include:
    • • Building a new team of developers, designers and project managers
    • • Creating a new website framework to ensure scalability and performance goals are met
    • • Establishing frontend standards and best practices to ensure that our themes are developed with a consistent approach

VP Product & Development

RebelIQ (formerly LeadPops)

2019 - 2023
  • • Manage a team of 45 developers, scrum masters and administrative assistants.
  • • Lead initiative to streamline our Product Development and Support processes, by migrating from Trello and google docs to Confluence and Jira
  • • Lead initiative to established GITFLOW and proper Development/Staging environments
  • • Lead initiative to harden our website ecosystem against persistent DDOS and hack attempts, going from frequent downtime due to DDOS attacks to zero downtime as a result of
  • • Successfully migrated thousands of clients and hundreds of thousands of dollars in MRR from InfusionSoft to Chargebee payment system.
  • • Lead initiative to improve our server uptime by optimizing our backend servers and implementing server monitoring
  • • Lead initiative to automate our SSL creation using Let's Encrypt
  • • Developed our first Real Estate Wordpress Theme, and integrated with Showcase IDX
  • • Lead Product Dev for SpeedUP Plugin that is used internally to take any of our websites and optimize them by 65%, achieving Google PageSpeed Scores of 99-100%
  • • Manage all Product Support, including all website buildouts and website customization requests
  • • Lead initiative to implement AGILE/SCRUM methodologies
  • • Created a central hub of internal tools to optimize repetitive tasks and limit direct access to servers and databases
  • • Lead Initiative to optimize our website launch process

Lead Front-End Engineer

Thomson Reuters

2015 - 2019
  • • Lead the development of the new version of the Thomson Reuters website, which was a major overhaul of the existing website.
  • • Developed the new version of the Thomson Reuters website, which was a major overhaul of the existing website.
  • • Developed the new version of the Thomson Reuters website, which was a major overhaul of the existing website.

Technology Manager / Lead Developer

Process Peak LLC

2011 - 2015

Lead all web development and server management.

Some Brands I've worked on

Over the years, I've had the privilege of collaborating with companies across industries — from startups to established enterprises — helping them build scalable systems, streamline workflows, and launch meaningful digital products.

RebelIQ
Thomson Reuters
FindLaw
Charles Schwab
Sport Clips
Massage Envy
Nothing Bundt Cakes
Marble Slab
Expedia
Wireless Zone
House Master
Wild Birds Unlimited
Robeks
Merry Maids
Bennigan's
The Gym
Hungry Howies
Great American Cookies
Pretzel Maker
Planet Fitness
Cici's Pizza
Tim Horton's
Bottle & Bottega
Budget Blinds
Ocean sunset

Let's Connect

Whether you’re building a product, scaling a team, or exploring new ideas in tech — I’d love to connect. Reach out to start a conversation about leadership, engineering, or consulting opportunities.